Four questions to ask, and a tea cozy to wear, when a prospect says “no”

Last night I facilitated a solicitation workshop for a client. Tips were shared, roles were played and there was lots of discussion about how to make a good case for the organization.
One of the crucial elements of preparing for an ask is to consider what you will say if the donor says no. You can’t just slink out of the room. It’s time for a little courage and more conversation.
Jerold Panas suggests that you ask four questions. They will give you clarity on why your prospect has said no and might even lead you to a yes in some other form.
You can read the full article here via Guidestar. In summary, you should ask the prospect:
- Does something about the organization bother you?
- Is this project not of interest to you?
- Did I ask for too much?
- Is the timing wrong for you?
The answers will help you understand whether there is potential for giving in spite of the “no.”
Wondering what this is in the picture?? It’s the HideAway, a human tea cozy, suitable for those times when your asks don’t go as planned.
Related Posts:
- Tamara Wojdylo
- Queer eye for the fundraising guy (and gal)
- Donors conduct online research before they give
- Survey says…
- Happy Earth Day!
